New

300+ BRANDS SCALED · $20M+ TRACKED

100 ads in 30 days.

100 ads
in 30 days.

Built to find your audience.

Built to find your audience.

Performance creative at volume, briefed from data and produced in-house in Sydney.

Book a Free Audit

Book a Free Audit

Book a Free Audit

See the Work →

See the Work →

See the Work →

100

100

ADS / 30 DAYS

ADS / 30 DAYS

Andromeda

Andromeda

FIRST-DAY READY

FIRST-DAY READY

UGC · Static · Motion

UGC · Static · Motion

EVERY FORMAT

EVERY FORMAT

Sydney

Sydney

IN-HOUSE

IN-HOUSE

TRUSTED BY 300+ BRANDS ACROSS ECOMMERCE, SAAS & SERVICES

0+

0+

0+

0+

BRANDS SCALED

$0M+

$0M+

$0M+

$0M+

TRACKED REVENUE

5,000+

5,000+

5,000+

5,000+

CREATIVES MADE

0

0

0

0

ADS / 30 DAYS

THE WORK

Every format.

Every persona.

Every format.

Every persona.

UGC

creative

STATIC

creative

MOTION

creative

HOOK

creative

CAROUSEL

creative

UGC

creative

STATIC

creative

MOTION

creative

HOOK

creative

UGC

creative

rays-image

POST-ANDROMEDA CREATIVE STRATEGY

Andromeda doesn’t need better targeting.

It needs better creative.

The Aware Buyer

Winning

The Pain-Aware Sceptic

Winning

The High-Value Repeat Buyer

Testing

The Social-Proof Chaser

Testing

The High-Value Repeat Buyer

Testing

The Social-Proof Chaser

Testing

The High-Value Repeat Buyer

Testing

The Social-Proof Chaser

Testing

The High-Value Repeat Buyer

Testing

The Social-Proof Chaser

Testing

01

100 creatives = 100 signals for the algorithm to find buyers with.

02

Every persona opens a pool of cold traffic competitors aren’t touching.

03

Format diversity gives the model more surface to optimise.

04

More winners = more budget capacity, no diminishing returns.

HOW IT WORKS

The Defiant System

The Defiant System

Research & persona brief

We audit your account and map the personas your media buying is missing.

Research & persona brief

We audit your account and map the personas your media buying is missing.

100 ads in 30 days

Our Sydney studio produces 100 creatives across UGC, motion and static.

100 ads in 30 days

Our Sydney studio produces 100 creatives across UGC, motion and static.

Test, scale & refresh

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Test, scale & refresh

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 4

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 4

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 5

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 5

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 6

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 6

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

WHY DEFIANT

Not a UGC agency.
Not a creative studio.

Both.

Not a UGC agency.
Not a creative studio.

Both.

Typical agency

Random output, no persona logic

One or two formats only

No link from creative to ROAS

Weeks per batch

No algorithm fluency

Typical agency

Random output, no persona logic

One or two formats only

No link from creative to ROAS

Weeks per batch

No algorithm fluency

VS

VS

rays-image

100 persona-mapped creatives / month

Every format — UGC, static, motion

Briefed from data, scaled on ROAS

In-house Sydney studio, weekly cadence

Built for the post-Andromeda algorithm

rays-image

100 persona-mapped creatives / month

Every format — UGC, static, motion

Briefed from data, scaled on ROAS

In-house Sydney studio, weekly cadence

Built for the post-Andromeda algorithm

CASE STUDIES

Real brands.

Real numbers.

Real brands.

Real numbers.

STATS

DROP STRATEGY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

Rebuilt the entire drop strategy from scratch.

STATS

DROP STRATEGY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

Rebuilt the entire drop strategy from scratch.

STATS

DROP STRATEGY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

Rebuilt the entire drop strategy from scratch.

STATS

SPEND EFFICIENCY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

$3M+ revenue from $120K spend.

STATS

SPEND EFFICIENCY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

$3M+ revenue from $120K spend.

STATS

SPEND EFFICIENCY

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

$3M+ revenue from $120K spend.

STATS

HIGH TICKET

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

41.3x ROAS from a single creative sprint.

STATS

HIGH TICKET

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

41.3x ROAS from a single creative sprint.

STATS

HIGH TICKET

A glimpse of the work we've created and the stories we've captured.

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

41.3x ROAS from a single creative sprint.

STATS

YEAR ON YEAR

A glimpse of the work we've created and the stories we've captured.

+0%

+0%

IN 45 MINS

$0M+

$0M+

AOV

5,000%

5,000%

CREATIVES MADE

Consecutive record months, every month.

STATS

YEAR ON YEAR

A glimpse of the work we've created and the stories we've captured.

+0%

+0%

IN 45 MINS

$0M+

$0M+

AOV

5,000%

5,000%

CREATIVES MADE

Consecutive record months, every month.

STATS

YEAR ON YEAR

A glimpse of the work we've created and the stories we've captured.

+0%

+0%

IN 45 MINS

$0M+

$0M+

AOV

5,000%

5,000%

CREATIVES MADE

Consecutive record months, every month.

The Studio

Volume or quality?

You get both.

Volume or quality?

You get both.

Most agencies make you choose. We built the studio so you don’t have to.

End-to-end production. Strategy to final cut, one team, no handoffs.

End-to-end production. Strategy to final cut, one team, no handoffs.

Motion studio. Built natively for Meta, TikTok, YouTube.

Motion studio. Built natively for Meta, TikTok, YouTube.

UGC casting & direction. Cast and briefed against a persona, not a vibe.

UGC casting & direction. Cast and briefed against a persona, not a vibe.

Weekly cadence. New batches before creative fatigues.

Weekly cadence. New batches before creative fatigues.

Play Showreel

Play Showreel

Play Showreel

Testimonials

Every month

a record month.

Every month

a record month.

★★★★★

Creative volume completely changed our account performance.

Ava Chen

Youfoodz

★★★★★

Fast, in-house, and the cadence never drops. Game changer.

Tom Riley

DoorDash

★★★★★

Strategy and creative under one roof. Finally.

Marcus Lee

Hismile

★★★★★

ROAS we’d never hit before. The numbers speak.

Sarah Kim

Klaviyo

★★★★★

They find audiences we didn’t know existed.

Priya Nair

Resmed

★★★★★

True partners. Responsive, sharp, relentless.

Jordan Blake

Google Partner

★★★★★

Creative volume completely changed our account performance.

Ava Chen

Youfoodz

★★★★★

Strategy and creative under one roof. Finally.

Marcus Lee

Hismile

★★★★★

They find audiences we didn’t know existed.

Priya Nair

Resmed

★★★★★

Fast, in-house, and the cadence never drops. Game changer.

Tom Riley

DoorDash

★★★★★

ROAS we’d never hit before. The numbers speak.

Sarah Kim

Klaviyo

★★★★★

True partners. Responsive, sharp, relentless.

Jordan Blake

Google Partner

★★★★★

Creative volume completely changed our account performance.

Ava Chen

Youfoodz

★★★★★

They find audiences we didn’t know existed.

Priya Nair

Resmed

★★★★★

ROAS we’d never hit before. The numbers speak.

Sarah Kim

Klaviyo

★★★★★

Strategy and creative under one roof. Finally.

Marcus Lee

Hismile

★★★★★

Fast, in-house, and the cadence never drops. Game changer.

Tom Riley

DoorDash

★★★★★

True partners. Responsive, sharp, relentless.

Jordan Blake

Google Partner

Trusted by 1,230 happy clients

user-image

user-image

user-image

+1k

FAQ

Need to know.

Need to know.

Need to know.

What is the 100 ads in 30 days offer?

What does "Andromeda-ready" mean?

How is this different from a UGC agency?

Do you manage spend too?

What brands do you work with?

How do I start?

rays-image

LIMITED MONTHLY INTAKE

Ready for creative

that finds

new audiences?

Ready for creative

that finds

new audiences?

Ready for creative

that finds

new audiences?

Book a free audit. We’ll show you the personas you’re missing and what 100 ads could unlock.

Book a Free Audit

Book a Free Audit

Book a Free Audit