New

300+ BRANDS SCALED · $20M+ TRACKED

100 ads in 30 days.

100 ads
in 30 days.

Built to find your audience.

Built to find your audience.

The creative partner your team has been asking for. We deliver creative diversity at scale

Every format, mapped to your target personas

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

  • UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

UGC

TRUSTED BY 300+ BRANDS ACROSS ECOMMERCE, SAAS & SERVICES

0+

0+

0+

0+

BRANDS SCALED

$0M+

$0M+

$0M+

$0M+

TRACKED REVENUE

5,000+

5,000+

5,000+

5,000+

CREATIVES MADE

0

0

0

0

ADS / 30 DAYS

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Logo

Creating net-new ads across a diverse range of format for your most profitable ICP's is the new creative strategy.

Most agencies make you choose between volume or quality. We built the studio so you get both.

Best Selling Product

Client 1

Client 2

Client 3

Client 4

Creative formats

Faceless UGC

Podcast Style

Greenscreen

Testimonial

Motion Graphics

Skit

Founder Story

Product Demo

Shock

/Transition Hook

Unboxing

Before & After

UGC

HOW IT WORKS

The Defiant System

The Defiant System

The Defiant System

Research & persona brief

We audit your account and map the personas your media buying is missing.

Research & persona brief

We audit your account and map the personas your media buying is missing.

100 ads in 30 days

Our Sydney studio produces 100 creatives across UGC, motion and static.

100 ads in 30 days

Our Sydney studio produces 100 creatives across UGC, motion and static.

Test, scale & refresh

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Test, scale & refresh

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 4

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 4

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 5

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 5

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 6

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

Step 6

A clear visual direction is shaped through mood, layout ideas, typography, and overall design language.

A studio built for performance

A studio built for performance

Most agencies make you choose between volume or quality. We built the studio so you get both.

End-to-end production. Strategy to final cut, one team, no handoffs.

End-to-end production. Strategy to final cut, one team, no handoffs.

Motion studio. Built natively for Meta, TikTok, YouTube.

Motion studio. Built natively for Meta, TikTok, YouTube.

UGC casting & direction. Cast and briefed against a persona, not a vibe.

UGC casting & direction. Cast and briefed against a persona, not a vibe.

Weekly cadence. New batches before creative fatigues.

Weekly cadence. New batches before creative fatigues.

Play Showreel
Play Showreel
Play Showreel

WHY DEFIANT

Not a UGC agency.
Not a creative studio.

Both.

Not a UGC agency.
Not a creative studio.

Both.

Typical agency

Random output, no persona logic

One or two formats only

No link from creative to ROAS

Weeks per batch

No algorithm fluency

Typical agency

Random output, no persona logic

One or two formats only

No link from creative to ROAS

Weeks per batch

No algorithm fluency

VS
VS
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logo

100 persona-mapped creatives / month

Every format — UGC, static, motion

Briefed from data, scaled on ROAS

In-house Sydney studio, weekly cadence

Built for the post-Andromeda algorithm

logo-image
rays-image
logo

100 persona-mapped creatives / month

Every format — UGC, static, motion

Briefed from data, scaled on ROAS

In-house Sydney studio, weekly cadence

Built for the post-Andromeda algorithm

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logo-image
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POST-ANDROMEDA CREATIVE STRATEGY

Andromeda doesn’t need better targeting.

It needs better creative.

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The Aware Buyer

Winning

Icon

The Pain-Aware Sceptic

Winning

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The Aware Buyer

Winning

Icon

The Pain-Aware Sceptic

Winning

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

Icon

The High-Value Repeat Buyer

Testing

Icon

The Social-Proof Chaser

Testing

01

100 creatives = 100 signals for the algorithm to find buyers with.

02

Every persona opens a pool of cold traffic competitors aren’t touching.

03

Format diversity gives the model more surface to optimise.

04

More winners = more budget capacity, no diminishing returns.

CASE STUDIES

Real brands.

Real numbers.

Real brands.

Real numbers.

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

STATS

DROP STRATEGY

$0M

$0M

IN 45 MINS

+0%

+0%

AOV

5,000+

5,000+

CREATIVES MADE

"Defiant automated our content and helped us grow our social media opportunities faster.”
Steve Collins

CEO & Founder

4.9

/5.0

Testimonials

Every month

a record month.

Every month

a record month.

  • Ava Chen

    Youfoodz

    ★★★★★

    Creative volume completely transformed our account performance. By consistently testing new angles, formats, and messaging, we were able to scale what worked and quickly eliminate what didn’t. As a result, we saw a significant increase in engagement, better conversion rates, and a much clearer understanding of our audience. It wasn’t just about creating more content — it was about creating smarter, data-driven creatives that actually moved the needle.

  • Marcus Lee

    Hismile

    ★★★★★

    Having strategy and creative under one roof was a game changer for us. It eliminated misalignment, sped up execution, and allowed every decision to be driven by clear objectives. Instead of disconnected efforts, everything started working together — from planning to production. The result was faster iterations, stronger messaging, and campaigns that performed with much more consistency.

  • Priya Nair

    Resmed

    ★★★★★

    They find audiences we didn’t know existed.

  • Tom Riley

    DoorDash

    ★★★★★

    Fast, in-house, and with a cadence that never drops — this completely changed how we operate. Having everything under one roof means we can move quickly from idea to execution without bottlenecks or delays. We’re constantly testing, learning, and improving in real time, which keeps performance growing and momentum strong. It’s not just faster — it’s smarter, more consistent, and truly a game changer.

  • Sarah Kim

    Klaviyo

    ★★★★★

    ROAS levels we had never reached before — the numbers truly speak for themselves. With a more strategic approach to creative and a faster testing cadence, we unlocked performance that once felt out of reach. Every campaign became more efficient, every dollar worked harder, and the results were consistently measurable. It wasn’t guesswork anymore — it was a repeatable system that delivered real growth.

  • Jordan Blake

    Google Partner

    ★★★★★

    True partners in every sense of the word. Always responsive, incredibly sharp, and relentlessly focused on results. They don’t just execute — they think alongside us, challenge assumptions, and move fast when it matters. It feels less like working with a vendor and more like having an extension of our own team, fully committed to driving performance forward.

  • Ava Chen

    Youfoodz

    ★★★★★

    Creative volume completely transformed our account performance. By consistently testing new angles, formats, and messaging, we were able to scale what worked and quickly eliminate what didn’t. As a result, we saw a significant increase in engagement, better conversion rates, and a much clearer understanding of our audience. It wasn’t just about creating more content — it was about creating smarter, data-driven creatives that actually moved the needle.

    Ava Chen

    Youfoodz

    ★★★★★

    Creative volume completely transformed our account performance. By consistently testing new angles, formats, and messaging, we were able to scale what worked and quickly eliminate what didn’t. As a result, we saw a significant increase in engagement, better conversion rates, and a much clearer understanding of our audience. It wasn’t just about creating more content — it was about creating smarter, data-driven creatives that actually moved the needle.

  • Marcus Lee

    Hismile

    ★★★★★

    Having strategy and creative under one roof was a game changer for us. It eliminated misalignment, sped up execution, and allowed every decision to be driven by clear objectives. Instead of disconnected efforts, everything started working together — from planning to production. The result was faster iterations, stronger messaging, and campaigns that performed with much more consistency.

    Marcus Lee

    Hismile

    ★★★★★

    Having strategy and creative under one roof was a game changer for us. It eliminated misalignment, sped up execution, and allowed every decision to be driven by clear objectives. Instead of disconnected efforts, everything started working together — from planning to production. The result was faster iterations, stronger messaging, and campaigns that performed with much more consistency.

  • Priya Nair

    Resmed

    ★★★★★

    They find audiences we didn’t know existed.

    Priya Nair

    Resmed

    ★★★★★

    They find audiences we didn’t know existed.

  • Tom Riley

    DoorDash

    ★★★★★

    Fast, in-house, and with a cadence that never drops — this completely changed how we operate. Having everything under one roof means we can move quickly from idea to execution without bottlenecks or delays. We’re constantly testing, learning, and improving in real time, which keeps performance growing and momentum strong. It’s not just faster — it’s smarter, more consistent, and truly a game changer.

    Tom Riley

    DoorDash

    ★★★★★

    Fast, in-house, and with a cadence that never drops — this completely changed how we operate. Having everything under one roof means we can move quickly from idea to execution without bottlenecks or delays. We’re constantly testing, learning, and improving in real time, which keeps performance growing and momentum strong. It’s not just faster — it’s smarter, more consistent, and truly a game changer.

  • Sarah Kim

    Klaviyo

    ★★★★★

    ROAS levels we had never reached before — the numbers truly speak for themselves. With a more strategic approach to creative and a faster testing cadence, we unlocked performance that once felt out of reach. Every campaign became more efficient, every dollar worked harder, and the results were consistently measurable. It wasn’t guesswork anymore — it was a repeatable system that delivered real growth.

    Sarah Kim

    Klaviyo

    ★★★★★

    ROAS levels we had never reached before — the numbers truly speak for themselves. With a more strategic approach to creative and a faster testing cadence, we unlocked performance that once felt out of reach. Every campaign became more efficient, every dollar worked harder, and the results were consistently measurable. It wasn’t guesswork anymore — it was a repeatable system that delivered real growth.

  • Jordan Blake

    Google Partner

    ★★★★★

    True partners in every sense of the word. Always responsive, incredibly sharp, and relentlessly focused on results. They don’t just execute — they think alongside us, challenge assumptions, and move fast when it matters. It feels less like working with a vendor and more like having an extension of our own team, fully committed to driving performance forward.

    Jordan Blake

    Google Partner

    ★★★★★

    True partners in every sense of the word. Always responsive, incredibly sharp, and relentlessly focused on results. They don’t just execute — they think alongside us, challenge assumptions, and move fast when it matters. It feels less like working with a vendor and more like having an extension of our own team, fully committed to driving performance forward.

Trusted by 1,230 happy clients

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FAQ

Need to know.

Need to know.

Need to know.

What is the 100 ads in 30 days offer?
What does "Andromeda-ready" mean?
How is this different from a UGC agency?
Do you manage spend too?
What brands do you work with?
How do I start?
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LIMITED MONTHLY INTAKE

Ready for creative

Ready for creative

Ready for creative

that finds

that finds

that finds

new audiences?

new audiences?

new audiences?

Book a free audit. We’ll show you the personas you’re missing and what 100 ads could unlock.